SMHoenig
Consulting
It's been ideal work for this lifelong learner. I get to be a professional student! I've had the privilege to work with fascinating folks from a wide range of businesses, industries & professions, on such topics as:
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collaborating, cowriting & ghostwriting
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copy writing & copy editing
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line editing or just plain proofreading
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search engine optimized (SEO) writing & blogging
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editorial writing & essays
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branding, brand building, on message, in voice
Writing & Editing Services
Content Specialties & Marketing Copy
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articles, press releases, white papers, e-books
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books for print publication & downloadables
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e-newsletters & e-blasts to your subscribers
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social media content to engage & compel
- proposals, responses to RFQs & RFPs
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training & development guidebooks, employee aids, & onboarding materials
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websites from scratch, site rewrites, & branding refreshes
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landing pages, calls-to-action (CTAs), & all along the sales funnel
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site bios & about us pages
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marketing copy & sales collateral: product packaging, brochures, one sheets, print ads, advertorials
Blog Posts, Content Themes, & Regular Topics
bylined content in print pubs
ghostwritten pieces in marquis blogs
crafted business-to-consumer (B2C) sales copy for small & medium businesses (SMB)
curated & prepared on-brand, shareable social media content for Fortune 500 business-to-business (B2B) clients
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social media, inbound, SEO, & content marketing
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SMB & local marketing, brick & mortar, & Mom-&-Pops
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experience marketing
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eldercare & aging in place
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women's health
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hospitality & bed-&-breakfasts (B&Bs)
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sales training & professional development
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electrical distribution & supplies
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criminal justice & Constitutional law
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collections firms
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acupuncture research
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freight hauling
BONUS!
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community building
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yoga & Ayurveda
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organic gardening
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reconnecting with nature